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"Performance Outcomes of Resource Deployment Strategies, Top Management Experience and Corporate Governance"

Yasemin Y. Kor and Joseph T. Mahoney


First Author :

Yasemin Y. Kor
Business Administration
University of Delaware
Department of BA
Newark, DE 19716

Second Author :

Joseph T. Mahoney
Business Administration
University of Illinois at Urbana-Champaign
1206 S. Sixth Street, M/C 706
Champaign, IL 61820

Abstract :
This paper examines performance outcomes of resource deployment strategies and moderating effects of firm-specific experience of top managers and institutional ownership on profitability of resource deployments. We find that R&D and marketing deployments have short-lived positive effects on firm performance. Governance by institutional investors improves the profitability of marketing deployments whereas top managers with firm-specific experience improve the profitability of R&D deployments. Firm-specific management experience and institutional ownership are complementary in contributing to entrepreneurial success.
Manuscript Received : 2001
Manuscript Published : 2001
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