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Madhu Viswanathan

 
01-0106   Madhu Viswanathan and James Harris
  Effects of Functional Illiteracy on Consumer Behavior: The Dark Side of Consumer Decision-Making (Revised)
  Abstract  


00-0117   Madhu Viswanathan and James Harris
  Effects of Illiteracy and Innumeracy on Consumer Behavior: The Dark Side of Consumer Decision-Making
  Abstract