College of Business: University of Illinois at Urbana-Champaign

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College » Subsistence » Third Subsistence Marketplaces Conference

 

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Description Program Logistics Registration Entertainment Preconference Acknowledgements

 

Conference Chairs:

Cheryl Nakata

Madhu Viswanathan

University of Illinois, Chicago

University of Illinois, Urbana-Champaign

cnakat1@uic.edu

mviswana@illinois.edu

 

Track Chairs:

Kathy Dhanda

Al Rosenbloom

DePaul University, Chicago

Dominican University, Chicago

kdhanda@depaul.edu

arosenbloom@dom.edu

 

Description

Organized jointly by the University of Illinois at Urbana-Champaign and University of Illinois at Chicago, with the participation of Dominican University and DePaul University, the Third Subsistence Marketplace Conference will be held July 9-11, 2010 in Chicago at the University of Illinois-Chicago campus.


The conference will focus on impactful research and commercial and social innovations for subsistence marketplaces that are ecologically, economically, and socially sustainable. Subsistence marketplaces consist of consumers and entrepreneurs who live at or near subsistence levels, and are concentrated in developing countries and regions such as Brazil, India, and Sub-Saharan Africa. As businesses, governments, and nonprofit organizations seek to better understand and serve these communities, the Subsistence Marketplaces Conference is a leading forum for sharing research on and fostering practices in these communities.

Conference plans include:

Panelists (subject to final confirmation in some instances) include Jenny Comiskey (IDEO), Mohini Chopra (Global Strategies Group; Previously VP of Innovation Strategy and Resource Management, Wrigley), Paul Munsen (www.sunoven.com), Ladonna Redmond (President and CEO, Institute for Community Resource Development), Kathleen Robbins (Founder, Jatropha Pepinye & former Director of Green Microfinance), Robert Schneider (Senior Alliance Advisor, USAID), and Patrick Whitney (Dean, Institute of Design, Illinois Institute of Technology).

The call for papers is available below.

Call for Papers

A preconference workshop is planned for July 9.

 

Preconference Workshop Details and Registration - Separate Registration From Main Conference Required

CANCELLED

Learning from and Designing Innovative Product Solutions for Subsistence Marketplaces or the Base of the Pyramid

This workshop will be immersive and interactive, moving toward deep understanding of subsistence marketplaces as well as envisioning solutions.  In order to develop an understanding of subsistence marketplaces, participants will engage in exercises to view the world from the eyes of subsistence consumers and entrepreneurs.  The presenter will facilitate a bottom-up understanding generated by participants, and provide insights from extensive research.  To envision solutions for subsistence marketplaces, small group assignments will help summarize insights from project based and research based experiences. 

 

Program

 

Venue & Logistics

Registration

 

Entertainment

 

Acknowledgements

This conference is made possible by the generous support of the University of Illinois at Chicago and the University of Illinois at Urbana-Champaign. We gratefully acknowledge the following entities for their invaluable support.


 

 

 

UIUC College of Business